Strategic Management of Deployment of Innovation Projects at the Enterprise

Please use this identifier to cite or link to this item: http://hdl.handle.net/123456789/3852

Title:	Strategic Management of Deployment of Innovation Projects at the Enterprise
Authors:	Зарічняк, Андрій Петрович
Keywords:	Strategic Management Strategic Development Innovation Product Innovation Project Criteria Matrix
Issue Date:	2019
Publisher:	Allied Business Academies
Citation:	Breus S., Bielialov T., Denysenko M., Zarichniak A., Al-Tmeizi A. Strategic Management of Deployment of Innovation Projects at the Enterprise. Academy of Strategic Management Journal. 2019. Vol. 18, Special Issue 1. (1939-6104-18-SI-1-446)
Series/Report no.:	Academy of Strategic Management Journal;Vol. 18, Special Issue 1
Abstract:	The input methodological approach to the application of strategic management in the deployment of innovative projects at the enterprise is defined in the article. The model of strategic support of the progress of innovation process at the enterprise in the context of development and commercialization of innovative ideas was proposed. The expediency of using the criteria matrix to evaluate the position of the enterprise on the market with the purpose of making profitable strategic decisions was developed and methodologically substantiated.
URI:	http://hdl.handle.net/123456789/3852
ISSN:	1939-6104
Appears in Collections:	Статті та тези (ФТ)

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